About This Policy: This Privacy Policy applies to all players and visitors who use the Laki 97 platform — including the website, the mobile app, the sports betting section, the game lobby and the live casino. By using any part of the platform, you agree to the collection and use of your information as described in this policy.
1Introduction
Laki 97 ("we," "us," "our," "the Platform") operates an online betting and gaming platform designed specifically for Pakistani players. When you create an account, make a deposit, place a bet or simply browse the platform, certain information about you is collected. This Privacy Policy explains exactly what that information is, why we collect it, how we use it and how we keep it safe.
We take your privacy seriously. The platform handles personal data — including payment information in PKR — on a daily basis, and we understand that Pakistani players need to know their information is being handled responsibly. This policy is written in plain language so you can understand it without needing a legal background.
This Privacy Policy should be read alongside our Terms and Conditions and our Responsible Gaming policy. Together, these documents make up the full agreement between you and Laki 97.
2What Information We Collect
Laki 97 collects two broad categories of information: information you provide to us directly, and information that is automatically generated when you use the platform.
Information you provide directly:
- Full name and date of birth (used for account verification and age confirmation).
- Contact details including email address and mobile number.
- Identity verification documents such as CNIC when requested during the verification process.
- Payment information relating to your chosen deposit and withdrawal methods (JazzCash, Easypaisa, Raast, bank account
details, mobile wallet identifiers).
- Any information you provide when contacting our support team.
- Preferences and settings you configure within your account.
Information collected automatically:
- Device information including device type, operating system and browser version.
- IP address and approximate location data derived from it.
- Session activity including pages visited, games played, bets placed and time spent on different parts of the platform.
- Login timestamps and frequency of access.
- Technical error logs and crash reports from the mobile app or website.
| Data Category |
Examples |
Purpose |
| Identity |
Name, date of birth, CNIC |
Account verification, age check |
| Contact |
Email, mobile number |
Account communications, support |
| Financial |
JazzCash / Easypaisa ID, bank details |
Deposits, withdrawals in PKR |
| Technical |
IP address, device type, browser |
Security, platform performance |
| Behavioural |
Games played, bets placed, session time |
Platform improvement, responsible gaming |
3How We Collect Your Information
Most of the information we hold about you comes directly from you — through the registration process, through payment transactions and through your ongoing use of the platform. However, some information is collected passively through standard web and app technologies.
- Registration: When you sign up for an account on Laki 97, you provide your name, contact details and date of birth. This is the primary source of your identity data on the platform.
- Transactions: When you make a deposit or request a withdrawal using JazzCash, Easypaisa, Raast, bank transfer or another supported PKR payment method, financial information associated with that transaction is recorded.
- Verification requests: If we ask you to verify your identity at any point — for example before processing a withdrawal — you may provide documents such as a copy of your CNIC. This is collected and stored securely.
- Platform usage: As you browse the site, play games or place bets on cricket, PSL, T20 internationals, football or Esports, your activity is logged automatically through standard server and analytics systems.
- Support interactions: When you contact the Laki 97 support team, the details of that interaction — including your query and any information you provide — are recorded to help us resolve the issue and improve service quality.
- Cookies and tracking technologies: See Section 9 for a full explanation of how cookies are used on the platform.
4How We Use Your Information
Every piece of information Laki 97 collects is used for a specific, legitimate reason. We do not collect data speculatively or use it for purposes beyond those described here.
- Running your account: Your identity and contact information is used to create, maintain and manage your Laki 97 account. Without this, we cannot provide the service.
- Processing payments: Financial data is used to process PKR deposits and withdrawals accurately and securely. This includes confirming your identity to prevent unauthorised transactions.
- Keeping the platform secure: Technical data including IP addresses and device information is used to detect suspicious login attempts, prevent fraud and protect accounts from unauthorised access.
- Complying with age requirements: Date of birth and identity documents are used to confirm that all players are 18 or older. This is a core responsibility of the platform.
- Responsible gaming support: Behavioural data about your betting and gaming activity helps the platform identify patterns that may indicate a player is struggling with their gaming habits. This data is used to offer support tools such as deposit limits or account pauses.
- Improving the platform: Aggregate and anonymised usage data is analysed to understand how players use different features, identify areas for improvement and develop new functionality.
- Customer support: Your data is used by the support team to investigate and resolve account queries, payment issues and technical problems efficiently.
- Platform communications: We may use your contact details to send you important account-related communications such as security alerts, transaction confirmations or policy update notifications.
No Marketing Without Consent: Laki 97 will only send you promotional communications — such as information about bonuses, new games or special offers — if you have opted in to receive them. You can update your communication preferences at any time through your account settings.
5Payments & PKR Transaction Data
Because Laki 97 processes real-money transactions in PKR, the handling of payment-related information is an important part of our privacy responsibilities. When you deposit or withdraw funds using JazzCash, Easypaisa, Raast, bank transfer, debit/credit card or mobile wallets, certain financial identifiers are captured as part of the transaction process.
We treat payment data with a higher level of care than general account information. Specifically:
- Full payment credentials — such as bank account numbers or card details — are not stored in our own systems in plain text. Where required, payment data is handled through secure, encrypted channels.
- Mobile wallet identifiers such as the registered mobile number linked to your JazzCash or Easypaisa account are stored only to the extent necessary to process and verify transactions.
- Transaction records — amounts, timestamps, payment method used, success or failure status — are retained for account management and dispute resolution purposes.
- Payment data may be shared with third-party payment processors solely for the purpose of completing your transactions. These processors are contractually obligated to handle your data securely and only for the purposes we specify.
Secure Transactions: All payment transactions on Laki 97 are processed over encrypted connections. Never share your JazzCash PIN, Easypaisa password or bank credentials with anyone — including people claiming to represent Laki 97 support.
6Data Sharing With Third Parties
Laki 97 does not sell your personal data to third parties. We do not share your information with advertisers, data brokers or unrelated businesses. However, there are limited and specific circumstances in which your data is shared with third parties in order to operate the platform.
- Payment processors: When you make a deposit or withdrawal, your transaction data is passed to the relevant payment service provider (such as JazzCash, Easypaisa or a banking partner) to complete the transaction. These providers handle your data under their own privacy and security obligations.
- Game and technology providers: Some games available in the Laki 97 game lobby and live casino are provided by third-party game studios. These providers may receive anonymised session data to ensure games function correctly. They do not receive your personal identity data.
- Platform infrastructure providers: We use third-party hosting, analytics and security services to keep the platform running reliably. These providers may process technical data such as IP addresses and error logs as part of their service delivery. They are bound by strict data handling agreements.
- Legal and regulatory requirements: In the event that we are required by applicable law or a lawful authority to disclose certain information, we will comply with that obligation. We will inform you of any such disclosure where we are legally permitted to do so.
- Fraud prevention: In cases of suspected fraud, money laundering or platform abuse, relevant account and transaction data may be shared with fraud prevention services or, where appropriate, relevant authorities.
No Data Sales: Your personal information is never sold to third parties for advertising or commercial profiling purposes. Any data sharing is strictly limited to what is necessary to operate the platform and comply with applicable obligations.
7How We Keep Your Data Secure
Protecting your personal information is a core responsibility of Laki 97. We implement a range of technical and organisational security measures to safeguard your data against unauthorised access, alteration, disclosure or destruction.
- All data transmitted between your device and the Laki 97 platform is encrypted using industry-standard protocols.
- Account passwords are stored in hashed form. Laki 97 staff cannot view your password in plain text, and we will never ask you for it.
- Access to personal data within the platform is restricted to staff who require it to perform their job responsibilities. Access controls are reviewed regularly.
- Our systems are monitored for suspicious activity, and we have incident response procedures in place to respond quickly in the event of a security issue.
- Third-party service providers who handle data on our behalf are assessed for their security practices and required to meet appropriate security standards.
While we take every reasonable precaution, no online platform can guarantee absolute security. You also play a role in keeping your account safe — use a strong, unique password, do not share your login credentials and log out of your account when using a shared device.
8Data Retention
Laki 97 retains your personal data for as long as your account remains active and for a reasonable period afterwards, as required for legal, compliance and operational purposes. The exact retention period for different types of data varies depending on its nature and the reason it was collected.
- Account data (name, contact details, date of birth) is retained for the duration of your account and for a defined period after closure to support any post-closure queries or disputes.
- Transaction records (deposit and withdrawal history in PKR) are retained for accounting and dispute resolution purposes.
- Identity verification documents such as CNIC copies are retained for the period required to satisfy verification obligations, after which they are securely deleted.
- Technical and session logs are retained for a shorter rolling period, used primarily for security monitoring and platform diagnostics.
When data is no longer required and there is no legal obligation to retain it, Laki 97 will securely delete or anonymise it so it can no longer be linked to you personally.
9Cookies and Tracking Technologies
Laki 97 uses cookies and similar technologies on the website and mobile app. A cookie is a small file stored on your device that helps the platform recognise you and remember your preferences between sessions.
We use the following types of cookies:
- Essential cookies: Required for the platform to function. These include session cookies that keep you logged in while you are using the platform. Without these, the platform cannot work properly.
- Preference cookies: Store your settings such as language preference and notification choices so you do not have to set them each time you visit.
- Analytics cookies: Help us understand how players use the platform — which pages are visited most, how long sessions last and where users encounter difficulties. This data is used in aggregate to improve the platform experience. It is not used to identify you personally.
- Security cookies: Used to detect unusual or potentially fraudulent activity, such as multiple failed login attempts from an unfamiliar device.
Cookie Control: Most web browsers allow you to control or block cookies through their settings. However, disabling essential cookies may prevent parts of the platform from functioning correctly. Analytics and preference cookies can generally be disabled without affecting core platform functionality.
10Your Rights Over Your Personal Data
As a Laki 97 account holder, you have certain rights with respect to the personal data we hold about you. These include:
- Right of access: You can request a summary of the personal data Laki 97 holds about your account.
- Right to correction: If any of the personal information on your account is inaccurate or out of date, you can request that it be corrected. For most contact details, you can update these yourself within your account settings.
- Right to account closure: You can request that your account be closed. Following closure, your data will be retained for the minimum period required under our retention policy and then securely deleted or anonymised.
- Right to withdraw consent: Where data processing is based on your consent — such as receiving promotional communications — you can withdraw that consent at any time through your account settings.
- Right to raise a concern: If you believe your data has been handled incorrectly or that your privacy rights have not been respected, you can raise this with our support team.
To exercise any of these rights, contact Laki 97 support through the platform's official contact channels. We will respond to your request as promptly as possible. Some requests — such as identity verification before disclosing personal data — may require us to confirm who you are before proceeding.
11Minors and Age Restrictions
Laki 97 is strictly an adult platform. We do not knowingly collect personal data from anyone under the age of 18. The platform's registration process requires users to confirm their date of birth, and we may request identity documents to verify age at any point.
If we discover that a player has provided false age information during registration or that an account is being used by a minor, the account will be closed immediately, all funds will be forfeited and any personal data collected will be deleted. Parents and guardians are encouraged to use parental control tools to prevent minors from accessing adult betting and gaming content.
12Updates to This Privacy Policy
Laki 97 may update this Privacy Policy from time to time to reflect changes in how we operate, changes in applicable requirements or improvements to our data practices. When an update is made, the revised policy will be published on this page with an updated "Last Updated" date.
We encourage you to check this page periodically. Continued use of the platform after an updated policy has been published constitutes your acknowledgment of the changes. If a change is significant, we may notify active account holders directly through their registered contact details.